With technology advancing in leaps and bounds the only option we have is to keep pace with these continuous advancements. The year 2018 will witness some great technological breakthroughs in software development with the emergence of the blockchain, cryptocurrency, Artificial Intelligence, mobile computing and augmented and virtual reality.
Chatbots are a computer designed program that allows conversation with human beings over the internet, either text-based or voice-based. There are two types of Chatbots, one using Artificial Intelligence and the other based on multiple choice scripts.
Internet of Things can be referred to as the amalgamation of the physical and digital worlds with the capability to share information without any actual intervention over a network. The data gets automatically analyzed and transferred.
Artificial Intelligence and Machine Learning are going places to enhance customer relationships as far as marketing trends are concerned whether it is sophisticated metrics or the future of customer experience. Since unlimited data is left behind through social media outreach during internet surfing, AI has great potential for digital marketing.
Blockchain is going to be the newest and the best thing in computer technology in the financial sector, changing the financial system and the very way of making financial transactions. The blockchain is not based on any already existent technology. –
The European Union’s General Data Protection Regulation (GDPR) has come into effect on 25th May 2018. Although it has been stated that some companies are ready to comply with the GDPR regulation but the fact is that most of them are overconfident about their readiness.
Use of Voice Search Optimization If you are a business owner you need to differentiate between the queries addressed by your target audience. When you text search you might be looking for more than just a text or call. When you are using Google voice search digital assistant you may want to be directed to the right choice.
Taxi booking application in the present times completely changed the concept of booking taxis. Earlier the only way to book a taxi was by calling a taxi provider or having to queue up to find one. But top-notch companies like Uber and Ola after introducing the taxi booking apps have changed the entire game.
Enterprise Resource Planning or ERP system integrates multiple functions and departments of a business into one single computer enabling it to serve the requirements of all the departments. In the present scenario change is obvious for business operations, be it technology or change in the methods of business communication.
Core ML is a very popular machine learning framework released by Apple that runs on all Apple products like Camera, Siri, and QuickType. With Core ML developers can effectively integrate machine learning into your apps. Core ML does not require a thorough knowledge of machine learning or any neutral apps and pre-trained data models can be simply converted into Core ML model.
One of the biggest innovations in the mobile app market, as announced by Apple, is the new Augmented Reality or ARkit bringing Augmented Reality apps for iPhone iOS 11. This specifies that from now on Apple’s mobile platform will lay emphasis on Augmented Reality in a big way.
It’s common knowledge that Facebook in the present scenario is the best and most effective social media platform. There has been a spike of 17% active users in the past couple of years alone. Ensure that your Facebook digital marketing strategy is distinctive since you can reach an unlimited number of potential customers on this platform as it is a next level for generating traffic.