
“I feel the need—the need for speed!” – Peter “Maverick” Mitchell from Top Gun
One of the most essential and most valued aspects of a website’s performance is its speed. A faster-loading website is often ranked higher by Google than it’s slower counterparts.
The site speed is highly crucial in earning visitors. According to Google, 70% of the web visitors stay on the website if the site loads within 5 seconds. Meanwhile, 53% of the mobile viewers ditch the website if the load time is more than 3 seconds.
There are various aspects to tweak a WordPress website and increase the loading time of the site. Here are a few steps to speed up your WordPress website.
Use an optimized theme
Minimize or combine CSS and JS files
Use Content Delivery Networks (CDN)
Choose the hosting provider
Optimizing the images for your website
WordPress development service begins with a theme. Picking a theme can be hard, depending on our need and various elements like sliders, icons, and widgets. One thing to consider is to pick the essential elements and leave out the rest. A cluster of elements can make the site heavier, resulting in slower speed.
While selecting a theme, make sure to optimize the website for speed. The theme should have the necessary components and has to be lightweight to boost up the speed.
The overuse of CSS and JS components can exponentially reduce the speed of the website. As the file sizes increase, the time required to load the page increases. Thus, one way to cut down the load speed is to minimize the use of the CSS and the JS files or to combine them.
Most of the business visitors to your site may be from abroad. The site speed may be slower for certain locations. A site owner must make sure that the site caters to the users, irrespective of the location. A web application development company uses a CDN to achieve this. When CDN is activated, the website is loaded from the closest data centre.
Choosing a good hosting provider is a basic, yet one of the most crucial steps in speeding up your WordPress website development. There are a few free web hosting providers, but it’s recommended to use premium providers like SiteGround or MediaTemple to boost the speed.
To make your website aesthetically pleasing and attractive, it’s natural to have high-quality images. Higher the quality, the bigger the size and thus, more load time. Optimize the images. The quality will be slightly lowered, but so does the file size. Optimizing the images for your custom business applications website is an ideal way to boost the site speed.
WordPress has helped eCommerce app development companies, custom business applications and enterprise web application development companies mark their online presence. However, this does not mean a website is perfect. Aesthetics and user experience are important. Contact us for a free consultation and to clear your queries on WordPress web development.